Digital Marketing Analyst

Hong Kong, HK, Hong Kong
Full Time
1
Entry Level

  

Founded in 2014, Linjer is a luxury jewelry and accessories company with a goal of making it easier for people to invest in long-lasting, quality products. Over the past few years, we have grown massively from a small Hong Kong based startup to a global team, and are entering the next phase of our explosive growth this year. 

We are seeking a Digital Marketing Analyst to execute and support our digital marketing strategy, with a focus on email marketing, SMS/Whatsapp marketing, and on-site merchandising. You will be working alongside a team of talented designers and content producers; your role will be complementary to theirs in that you will be focused on the strategy of these channels rather than on the creation of the visual content. 

This is a full-time position in our Hong Kong office.

What You May Do (subject to skills and business needs at the time)

  • Overseeing strategy for email, SMS and Whatsapp: how we merchandise through these channels (what, to who, when) through campaigns and automated flows
  • Continually optimizing our email/SMS/Whatsapp marketing from a technical standpoint (i.e. researching best practices and applying them)
  • Gathering CRM performance data and using insights to improve our practices
  • Troubleshooting technical issues we have with our CRM tools
  • Project managing any changes that we have to our tech stack related to CRM tools and our website
  • Ideating and running A/B tests on the website; analyzing results and continually applying new learnings
  • Coming up with new website experiences to accommodate new types of products and connecting the front-end experience with the user experience
  • Working collaboratively with other members of the design team

Who You Are

  • Bachelors degree holder; either a mature graduate or with a few years of experience (we'll tailor the role according to your experience)
  • Fluent English speaker
  • You have strong analytical and problem-solving skills and love to solve problems!
  • You are able to manage multiple work streams at once
  • You’re coachable and dedicated to continuous personal improvement and professional growth
  • You’re thorough and detail-oriented
  • You’re tech literate and can learn new software with ease
  • You thrive in a high growth environment and enjoy a startup team culture

What You Can Expect

  • Responsibilities from Day 1. Be the owner of your own learning curve. The possibilities are limitless and depend on you
  • Work in a very dynamic environment and be part of an international team
  • Personal development opportunities with the company founders 

  

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